Membership Campaigns Each year SNA offers fun and engaging membership recruitment campaigns with tools to help individual members and State Associations recruit new members. Current campaigns include: Individual Member Recruitment: Annual Membership Campaign 2020-21 June 1 through May 31. +1 Membership Challenge, January 1 through December 31. State Association Recruitment: Back to School Membership Drive , September 1 through November 30 Spring Membership Drive , March 1 through May 31 To request recruitment materials for a membership drive, email statesupport@schoolnutrition.org.