Marketing & PR Resources

Check out SNA-developed marketing tools, including an official proclamation and customizable #NSBW23 press release.

Check back in early 2023 for NSBW resources!

Plan Your National School Breakfast Week Celebration

We’ve got everything you need to make this year’s NSBW the best one ever! Check out the tools and resources we’ve assembled to recognize your school’s breakfast program.

National School Breakfast Week resources are supported by

Why Participate in NSBW?

Discover all the reasons why NSBW festivities can promote your school breakfast program and increase participation.

Artwork & Logo Requests

If you’re celebrating NSBW at your school, don’t forget to download this year’s logo and other artwork, available in late 2022.

Learn More About This Year’s Theme

#NSBW23’s theme is “Dig into School Breakfast!" Read School Nutrition’s deep-dive into specifics.

See Last Year’s Celebrations

SNA members went all out for #NSBW22’s "Take Off with School Breakfast" theme! Get inspiration by seeing how they celebrated.

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