National School Lunch Week (NSLW) represents a crucial opportunity to raise awareness about the importance of school meals and engage students, parents and the community in a fun and educational way.
This three-week social media calendar is designed to help schools build momentum by providing engaging, ready-to-use content that elevates their communication efforts throughout NSLW.
By joining the conversation with #NSLW24, schools can spotlight the nutritional value of school lunches and the heroes behind them, while also encouraging participation in school meal programs. Whether you’re sharing nutritional knowledge about school lunches with students and families or celebrating the engaging NSLW theme, this toolkit offers comprehensive support for schools with limited marketing resources.
This communication plan includes:
- Daily breakdown of social media posts for the weeks surrounding National School Lunch Week—helping you stay consistent and impactful.
- Links to assets that are easy to download and use (and edit) for your social media channels.
- Curated messaging to highlight the nutritional value, key events and celebrations of NSLW, as well as the vital role of school meals in student success.
Let’s make National School Lunch Week a time to celebrate the benefits of school meals while bringing the community together. Find all toolkit assets and more information here.
Link to Canva File (to edit the pictures)
Link to .png File (to post directly)
Handles: @SchoolNutritionAssoc (Instagram), @SchoolNutritionAssociation (Facebook), SchoolLunch (X/Twitter)
Hashtags: #NSLW24 #MadeWithSchoolLunch #SNA #WhatisSchoolLunchMadeOf
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