About NSLW
The National School Lunch Program (NSLP) serves more than 30 million children every school day. President John F. Kennedy created National School Lunch Week (NSLW) in 1962 to promote the importance of a healthy school lunch in a child’s life and the impact it has inside and outside of the classroom.
During this annual weeklong celebration, SNA members and students round the country celebrate in their cafeterias, schools and districts with special menus, events, student activities and more.
The 2019 NSLW theme is “SchoolLunch: What’s on Your Playlist” which spotlights how today’s school cafeterias are serving up the menu items that kids want to eat, with increased choice and customization.
SNA’s #NSLW19 campaign offers a full “playlist” of tools and resources, including social media tips, to help you promote your program to students, parents and the local community.
Why participate in NSLW?
Recognizing NSLW in your school and district helps you:
- Increase student participation
- Spread the message to parents that you’re serving healthy, delicious lunch at school
- Earn media coverage from local papers, TV stations and bloggers
- Connect with teachers and administrators at your school or in your district to spread the word that school meals are healthy and delicious
What if the timing doesn’t work for us?
NSLW 2019 is scheduled for October 14-18 by an act of Congress, but if you have a student holiday or teacher work day during that week you can celebrate anytime! The week before, or the week after—it’s up to you!