Marketing & PR Resources

Customizable Press Release

Let your local media know that NSBW is a newsworthy story with our fully customizable media release (doc). Simply add your district’s information and send out to reporters and bloggers prior to NSBW.

Proclamation

Make it official! Download the sample proclamation (doc) and fill in your school or district’s specific information. You can also request that the mayor or city council proclaim it is National School Breakfast Week in your city or town.

NSBW Infographic

Download the English (jpg) or Spanish version and print copies to hand out or share them electronically. Once the image opens in a new window, right click to save a copy to your computer. 

NSBW Facebook Cover Photo

Download our Facebook cover photo (jpg) and add it to your program’s page to increase awareness of #NSBW21! Once the image opens in a new window, right click to save a copy to your computer.

Instagram Meme

Download our Instagram meme (jpg) and use it to spread the word about #NSBW21! Once the image opens in a new window, right click to save a copy to your computer.

Twitter Banner

Download our Twitter banner (jpg) and add it to your program’s account to increase awareness of #NSBW21! Once the image opens in a new window, right click to save a copy to your computer.

Social Media Dos and Don’ts

Download this one-page flyer of tips for a winning social media strategy, from photos to platforms.

Sample Social Media Posts

Customizable posts to promote your program before, during and after NSBW for school nutrition professionals and partner organizations.

Inspiring Quotes

Use these winning words in your social posts or display in your serving areas to inspire and engage students.

NSBW Marketing Webinar

Need some help with your marketing plan in these challenging times? Check out the webinar, “ Marketing Ideas to Help You SCORE BIG for Breakfast,” now available on demand and free for SNA members. In this one-hour presentation, a school chef joins a panel of experts in marketing, nutrition education and menu development to weigh in with their best ideas. Sponsored by our partner Kellogg’s.

Logos & Artwork Request