What Influences Food and Beverage Decisions
The International Food Information Council (IFIC) recently released their 2024 Food & Health Survey, which aims to provide a “comprehensive snapshot of the complex factors that shape Americans’ food and beverage decisions,” says Wendy Reinhardt Kapsak, MS, RDN, IFIC president and CEO. This year’s survey gathered data from 3,000 Americans ages 18 to 80 and covered a wide range of topics, from perceptions about food safety and what makes food “healthy” to the impact of social media on food and nutrition and what factors are most important in driving food and beverage purchases...