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Contact: Diane Pratt-Heavner


Schools Go Wild for National School Lunch Week


ARLINGTON, VA – Schools across the country are recognizing  National School Lunch Week (NSLW), October 11-15, with the “WILD About School Lunch” campaign. Through a creative campaign theme, special activities, menus and decorations, the celebration is educating students and families about the benefits of healthy school lunches, which are free for all students this school year.   

The federally-funded National School Lunch Program (NSLP) has been fueling students for success for 75 years. Recent research shows children are eating their healthiest meals at school. School lunches meet federal nutrition standards and school nutrition staff encourage students to enjoy the fruits, vegetables, milk and healthy entrees offered each day. Thanks to federal pandemic waivers for School Year 2020/21, every student has the opportunity to enjoy nutritious school meals for free this year, without having to complete free or reduced-price meal applications. 

The NSLW “WILD About School Lunch” campaign includes activity sheets and coloring pages for students and an  infographic for parents on healthy school meals. The campaign, made possible by the nonprofit School Nutrition Association and Kellogg’s, allows parents and students to follow the fun using the hashtags #NSLW21, #WILDSchoolLunch and #SchoolLunch. For more information, visit National School Lunch Week.

About School Nutrition Association: 
The School Nutrition Association (SNA) is a national, non-profit professional organization representing 50,000 school nutrition professionals across the country. Founded in 1946, SNA and its members are dedicated to making healthy school meals and nutrition education available to all students. For more information on school meals, visit .  

About Kellogg’s: 
The Away From Home division of the Kellogg Company (NYSE: K) is dedicated to helping non-commercial and commercial foodservice operators stay ahead of consumer cravings. We have long been committed to nurturing our communities and the planet. In doing so, we are also helping protect the long-term availability of the ingredients we use in our foods and the livelihoods of the people who grow them. For more information about Kellogg’s Away From Home and our portfolio of products, please visit  

Ad for NSLW24, links to NSLW24 shop site

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