NSBW 2022 Toolkit and Activity Sheets are Here



NSBW Resources

SNA is kicking off 2022 with new tools to help you and your team make the most of your upcoming National School Breakfast Week (NSBW) celebration! This year’s official campaign theme, “Take Off With School Breakfast!” leverages the enduring fascination we have with beings who possess extraordinary powers and use those to do good deeds. 

The official NSBW 2022 Toolkit is designed to help you harness your team’s creative superpowers and talents to promote the importance of eating school breakfast and the delicious menu items you serve up every morning, and have fun in the process! Inside you’ll find 18 pages of ideas, from suggested engagement activities to meet students where they are, to creative menu ideas, cool cafeteria decorations, sample social media posts and much more. We’ve also got fun coloring and activity sheets available to engage your students.

Mark your calendar and register for the upcoming NSBW webinar on February 2 at 3 pm ET, Breakfast Trends to Power Up Your Breakfast Program, for some innovative chef-inspired menu ideas from our NSBW exclusive sponsor Kellogg’s.   

Visit the SNA NSBW Shop—now open with budget-friendly merchandise—to bring your ideas to life and be sure to order your items early to ensure availability and delivery in time. Check out the brochure!

National School Breakfast Week (NSBW) 2022, March 7-11, is a valuable occasion to remind kids and their parents that cafeteria teams like yours are working hard to feed students’ bodies and nourish their spirits. Here are more reasons to participate.

Take Off With School Breakfast!” and take your breakfast program to the next level!

Download NSBW Toolkit

Download Activity Sheets


National School Breakfast Week resources are made possible with the generous support of Kellogg’s.

Kelloggs Logo

Contact Us

2900 S. Quincy Street, Suite 700
Arlington, VA 22206

Tel (703) 824-3000
Fax (703) 824-3015

> For The Media
> Work With US

Sign Up for Our Newsletters

Read the latest news and developments facing the school nutrition industry, as well as stay on top of important trends and resources.


> Read the Latest Newsletters

SNA State Associations

The School Nutrition Association has a presence in every state across the country. View links to many of the state associations to find out more about what SNA is doing nationwide. 

> Learn More