Start Planning Now for #NSBW21!


National School Breakfast Week 2021 - Score Big LogoMark your calendar for National School Breakfast Week—March 8-12, 2021! The theme, "Score Big with School Breakfast," is a fun way to show students, parents and stakeholders all the ways that your school breakfast program is a winner!

This year’s theme also reminds parents and stakeholders that a healthy school breakfast helps ensure students’ academic success in school so they can “score big” and reach their goals.

Busy weekday mornings for many families mean now is great time to try school breakfast! NSBW is the perfect time to bring attention to your current breakfast program and educate parents on the options available.

Why participate in NSBW?
Recognizing NSBW in your district or in your cafeteria helps you:

  • Increase student participation
  • Spread the message to parents that you’re serving healthy breakfasts
  • Earn media coverage from local papers, TV stations, and bloggers
  • Connect with teachers and administrators to spread the word that school breakfasts are healthy and integral to student learning

Capitalize on NSBW to give your breakfast program a boost with SNA tools and resources designed to help you promote your program to parents and students.

Download the artwork today to get started creating winning campaign materials to “score big” with your school breakfast week celebration!

NSBW resources are made possible in part by our exclusive sponsor Kellogg’s
Ad-Kelloggs image

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