Do You Know the Benefits Keys Brings?


Keys to Excellence, SNA’s new online benchmarking tool, provides SNA members with an assessment of their program’s strengths and weaknesses—and allows users to compare their program to others locally and nationwide.

The questionnaire portion of the tool takes 2+ hours to complete—and you may find yourself wondering how to take advantage of this new resource with your busy schedule (and what the benefits really are).

Read on to learn more how investing in the Keys tool can help you strengthen your program and impact your bottom line:

  1. Knowledge is Key! Once you complete the Keys questionnaire, you’ll immediately receive a personalized score for your district. The score reflects every aspect of a school nutrition program: student participation, revenue, pricing, nutrition, staff time and labor costs, free & reduced numbers, marketing, equipment, and so much more. In addition to getting a score, your Keys profile links you with resources to help you improve in the areas you scored lower in.

  2. Use the Data to Your Advantage. Score 90% or higher on the entire assessment? You can access a personalized certificate to promote your success to administrators and parents, too. If you’re asking your principal or school business official for extra funds, staff, or resources, you can use the Keys data to help you make your case. Comparison results are available to be exported instantly as PowerPoint slides – meaning you’ve got a ready-made presentation to help you communicate your challenges, successes, and needs!

  3. Tailor Your Results. Once you complete the online assessment, you can benchmark (meaning strategically compare) your program to others. It’s customizable to whatever you information you are interested in by applying filters to your comparison results. For example, you can compare your program to others that have a similar enrollment size. Or, you can filter it so you only compare your program to others in your state. Or you can check out how your breakfast participation matches up with others.

  4. Go at Your Own Pace. You don’t have to complete the Keys assessment in one sitting! You can save your work and continue later. Additionally, if you’re the profile administrator, you can invite other members of your staff (managers, district office staff, supervisors, etc.) to login and enter data. So if you’re missing some key information you can ask them to login and enter data.

  5. Earn CEUs. Participants earn 4 CEUs for completing the assessment.

Ready to get started? Visit to begin using the online tool and learn what information you need to complete the assessment!

Contact Us

120 Waterfront Street, Suite 300
National Harbor, MD 20745  

Tel (301) 686-3100
Fax (301) 686-3115

> For The Media

Sign Up for Our Newsletters

Read the latest news and developments facing the school nutrition industry, as well as stay on top of important trends and resources.


> Read the Latest Newsletters

SNA State Associations

The School Nutrition Association has a presence in every state across the country. View links to many of the state associations to find out more about what SNA is doing nationwide. 

> Learn More