February 5, 2013 – School nutrition is a highly complex foodservice segment, and it’s more than a little challenging for anyone new to this profession or industry to get up to speed quickly. SNA’s Little Big Fact Book: The Essential Guide to School Nutrition can help.

This comprehensive overview features facts and figures about the federal programs, USDA Foods, the school market and a variety of hot topics. And the 2013 edition has been developed to reflect the latest at-press-time changes. From the implications of new nutrition standards to the variations in school district administration, this 40-page resource is a must-have for new foodservice directors/managers, school administrators, foodservice brokers, manufacturer marketing/sales teams, state/national legislators and media representatives.

The latest edition will be released in a few short weeks, but if you order online today, you can purchase your copy at a special pre-release discount price of just $15! This limited-time offer is good only until March 4. Visit www.schoolnutrition.org/bookstore to place your web order today.

February 4, 2013 – The National School Breakfast Week (NSBW), March 4-8, 2013, will be here before you know it. Be sure to check out SNA’s members-only resource site, www.schoolnutrition.org/nsbw, to access downloadable tools and resources for NSBW.

The 2013 NSBW theme, “Be a Star with School Breakfast,” will be fun for your students, staff and school community. Organize a successful and memorable NSBW celebration with tools from SNA:

• NSBW Toolkit – 10+ pages of creative ideas and celebration tips.
• Menus – A week’s worth of menu ideas for NSBW.
• NSBW Writing Contest – Ask your students to write an answer to this question: “If you could eat school breakfast with anyone in the world, who would it be?” Three national winners will have their responses published in School Nutrition and receive prize packs from SNA!
• Official NSBW 2013 merchandise – Aprons, t-shirts, balloons, posters, student giveaways and more are available at http://emporium.schoolnutrition.org.
• Marketing/PR tools – Get the word out! Use SNA’s press release, proclamation, web banners, and other resources to spread the word about NSBW to parents, administrators, media, and the local community.
• Student & Parent handouts – Fun activities for students and facts about school breakfast for parents.

There’s still time to plan your starry celebration! Visit www.schoolnutrition.org/nsbw to get started. “Be a Star with School Breakfast” is made possible by Kellogg’s.