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Marketing and PR Resources

"Across the USA” Presentations
There are two presentations available to help you promote "Across the USA” and NSLW. Both are customizable to suit the needs and key messages of your schools or local school districts.

  • Foodservice Staff Presentation (.ppt)
    Tailored just for foodservice staff - perfect for introducing "Across the USA” and celebration ideas.
  • Key Stakeholders Presentation (.ppt)
    This is just for your key stakeholders like parents, teachers, and administrators. Share this presentation at PTA or school board meetings.

Marketing Plan Template (doc)
Use this customizable plan to outline your tactics, goals, and timing. Just plug in your district’s information and start planning your promotion!

Proclamation
Make it official! Spread the word about National School Lunch Week by sending out a proclamation. Download the sample proclamation and fill in your specific information. You can also request that the mayor or city council proclaim that it is National School Lunch Week in your town or city.

“Across the USA” Press Release
SNA's official media release - excellent for getting all the details to local reporters, bloggers, and TV producers.

Web Banners
Post our “Across the USA” web banners on your school's website.

Facebook art
Download the official NSLW 2013 cover photo for your program’s Facebook page!