NSBW - Get Started

1) SNA Toolkit (pdf)
10-plus pages of ideas and resources to help you celebrate.

2) Emporium
Official NSBW merchandise such as aprons, t-shirts, posters, pencils, balloons and more is available at

Alternatively please contact SNA's Emporium at 800-728-0728 (phone), or 301-686-3115 (fax) to request a catalog.

3) Certificate of Recognition (ppt)
Use this template certificate to:

  • Say thank you to your staff for all their hard work during National School Breakfast Week
  • Recognize the school which had the largest increase in participation
  • Came up with the best celebration idea etc.

4) Growing School Breakfast Participation Report
Learn about different ways school nutrition programs are serving breakfast to middle and high school students on-the-go in SNA's report Growing School Breakfast Participation: New Ways to Deliver Breakfast to Students On-the-Go.

This easy to read report will help understand the common practices for implementing alternate school breakfast venues as well as to gain insights into the keys to a successful breakfast program in middle and high schools.

Download your free copy today at

5) "School Breakfast - Go for Gold” Logo and Artwork
SNA is pleased to make the "School Breakfast – Go for Gold” artwork available to help support your NSBW event. Examples of recommended logo use include menus, tray liners and newsletters. For further information on appropriate usage, please contact SNA's Service Center at 1 800 739-3900.

Please note that logos are not to be used in the design of any merchandise, or to explicitly, or implicitly endorse a particular product or service. The Emporium is SNA's sole provider of official association merchandise and materials.

To request artwork and logos, please complete the short online form. Upon approval of your request, you can download the logos and the links will also be emailed to you.