August 6, 2012 – It’s back to school season and SNA’s PR resources provide the tools to help you communicate to parents that school meals are healthy, delicious, and a great value. Between talking points, outreach tips, and presentations, these resources make it easier than ever to connect with your local community. Downloadable resources include:

• New Meal Pattern PR Toolkit: letter to parents, sample press release and more
• Customizable Parent Outreach Brochure and Tools
• PR Tools: talking points, media tips, presentations and more
• Tools to Reach Administrators
• Hot Topic Videos

All of the tools are available at: www.schoolnutrition.org/PR (member login required)