Check Out SNA’s Media Outreach Best Practices Guide

May 29, 2013 – The best way to dispel lingering misperceptions about school meals is to make sure that those in your community know the good news about the healthy, delicious meals you serve. And one of the best ways to share your achievements is through local media. Do you know how to get the media’s attention and prepare your cafeteria for a press event? SNA is here to help with a brand-new online resource: the Media Outreach Best Practices Guide. If you haven't checked it out yet, you should!

This Guide features proven tactics for successful media connections gathered from your peers from across the country. Tips, success stories and suggested resources are offered by members of SNA’s Spokesperson Network. Also included is a handy checklist that will help you to ensure that your cafeteria is camera-ready. And the Guide is just the latest in a series of public relations resources available to Association members through the SNA website. To download the free Media Outreach Best Practices Guide and check out the other PR resources, visit

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